We write without sugarcoating
We verify facts about business in Zakopane. We publish analyses that have already helped 423 companies understand the full picture of the market.
Why 42% of companies in Małopolska misjudge their competition
Analysis of errors in market perception by local entrepreneurs. Learn how real data changes pricing strategy and why intuition often fails in business.
How we checked reviews for 14 hotels in 3 days
Report from a quick reputation audit during high season. We show the field work methodology and the way we collect honest answers from tourists on Krupówki.
How much does 1 negative star on Google Maps cost?
We convert a drop in rating into real zlotys. Using a restaurant from Podhale as an example, we show how a wave of criticism affected reservations in July 2024.
3 survey mistakes that spoil your sales results
Most companies ask the wrong questions. We teach how to construct forms so that customers don't lie and provide valuable information about your products.
Tourism Market Analysis – Data from Summer 2024
Summary of tourist traffic in the region. Who came, how much they spent, and why 19% of guests declared they would not return to the same location next year.
How to react to hate without destroying the brand
Practical guide for managers. We show how to respond to an unfair comment in 47 minutes, maintaining calm and professionalism.
Tired of guessing? Check the facts.
We respond within 1 hour and 45 minutes. No unnecessary presentations, just specifics.